Creative industries focus area researches and develops creative solutions for the needs of businesses and communities. The focus area combines human-oriented and technical knowledge. Creative industries supports organizations and the region in creative development and innovation production. The focus area works in cooperation with strong international networks.

The main interests of the Creative industries focus area include:

  • Multidisciplinary creative processes, gamification and service design
  • Tourism and experience production
  • Creative wellbeing economy
  • Innovations, start-ups and the entrepreneurial operational environment

 

Contact:

Research Unit Director
Ari Utriainen
Tel. + 358 44 702 8761
ari.utriainen@xamk.fi

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