INACS

Introduction of nature and culture sites for locals and visitors

The INACS project opens a gateway to the rich natural and cultural heritage across its regions. Through a new digital platform, users will be guided by a virtual navigator and assistant to explore landscapes, traditions, and stories – creating memorable and meaningful experiences.

From Screens to Scenes – Explore Nature and Heritage

Virtual navigator to nature and cultural destinations

The main goal of the project is to develop a joint cross-border digital platform that addresses the common challenge of improving physical activity and promoting an active lifestyle among citizens, especially young people, by utilizing the latest technology.

The project partners aim to create attractive content and use it to encourage the target group, especially young people, to step into nature and experience culture, thereby promoting their well-being.

We aim to promote young people’s well-being through outdoor activities by providing easily accessible, visually engaging, and informative content.

At the heart of the project is the FinBaltic 360 platform, offering 360° videos, virtual tours, and learning content showcasing nature and cultural sites in Finland, Estonia, and Latvia. The platform is designed primarily for young people but also serves schools, municipalities, travelers, and anyone seeking new experiences.

The INACS project organizes workshops, school visits, and pilot activities to develop the platform and create fresh digital content. Our goal is to make exploring nature and cultural destinations easier, more engaging, and more accessible.

Impact: The project encourages young people to spend more time outdoors and be more active, supporting their overall well-being. At the same time, it promotes cross-regional tourism and strengthens community ties across the Central Baltic region..

Step into nature and to the culture!

Facts

Project name:

Introduction of nature and culture sites for locals and visitors – INACS

Project duration: 1.5.2025–30.4.2028

Info

Lead partner: South-Eastern Finland University of Applied Sciences
Partial partners: Saimaa Geopark, Peipsi CTC, Gauja National Park Tourism Association, and the Municipality of Sigulda
Focus area: Digital Economy
Research area: Digital business
Research centre: Digital Information Management Research Centre Digitalia

Budget

Financier and main source of funding: Interreg Central Baltic Programme 2021-2027
Total budget: 1 659 092,09 euros
EU part of the total budget: 1 327 273, 67 euros
Xamk part of the total budget: 499 719,89 euros

Keywords

Interreg Central Baltic Programme 2021-2027

Project partners

Contact information

Phone
+358504385737
Email
Elena.Mochnikova@xamk.fi
Department
Digitaalisen tiedonhallinnan tutk.keskus Digitalia
Elena Mochnikova
Project Manager
+358504385737
Elena.Mochnikova@xamk.fi
Phone
+358503580425
Email
Sami.Hamalainen@xamk.fi
Department
Digitaalisen tiedonhallinnan tutk.keskus Digitalia
Sami Hämäläinen
Software Designer
+358503580425
Sami.Hamalainen@xamk.fi
Phone
+358504635862
Email
Saara.Pylvanainen@xamk.fi
Department
Digitaalisen tiedonhallinnan tutk.keskus Digitalia

My work at Xamk:

I am responsible for the communication and marketing of the project: writing newsletters, creating social media content, running paid advertising, and designing visual materials. My goal is to reach and inspire entrepreneurs in the South Savo region to develop their digital skills.

Areas of expertise:

  • Content Marketing – Planning and executing newsletters, social media content, and campaigns.
  • Customer-Centric Approach – My aim is to identify customer needs and highlight the aspects of the project that are meaningful to them.
  • Visual Communication – Creating graphic materials using Canva.
Saara Pylvänäinen
RDI Specialist
+358504635862
Saara.Pylvanainen@xamk.fi