CULTA strengthens the competence and connections of companies in creative industries between Finland and Russia.

CULTA (KA3004) is a three-year cultural training and activation initiative between Russian Karelian and Finnish Northern Ostrobothnia regions. The project focuses on developing the program area’s cultural service concepts produced by and for start-ups, businesses and other relevant actors. As a result, high-quality cultural services will be more available to both local inhabitants as well as tourists. In order to secure the sustainability of the project’s results, it also fosters the development of support services (including mediator, management and production skills) as well as a positive development of the operating environment through raising awareness of the challenges and possibilities of cultural CBC.


1. Project provides availability for locals and tourists (service attractiveness development), through multi-disciplinary actions between creative industry actors as well as those within media, tourism/travel and festival management especially.
2. Creates a base for support services for mediators, management event production professionals and R&D activities.
3. Raises awareness of challenges and possibilities within the cultural cross-border area. Increases the diversity of cultural services and activities in the region also from an international perspective and in the long term furthers the number of international tourists to the area.
4. Focuses horizontally and as part of concrete activities to further sustainable solutions to business and cultural exchange in the region.

Project home page:


More information

Silja Suntola
Project manager
+358 50 4390 518

Angelika Polak

+358 44 702 8482


CULTA: Cultural Training and Activation Initiative (KA 3004)

10 October 2018 – 30 September 2021

Project partners

Lead partner: Oulun ammattikorkeakoulu (OAMK)

Partners: Karelian Regional Institute of Continuing Professional Education, Karelian College of Culture and Arts, South-Eastern Finland University of Applied Sciences (Xamk)

Focus areas: Digital economy
Xamk Research Units: Creative Industries