The aim of this pre-study is to explore the concept of simulation and how simulation-based learning can strengthen the development of the students’ skills and how it can be used in the ensemble of various pedagogical methods in vocational education. It can be said that vocational education is one of the environments that has been most disrupted and changed due to the extraordinary circumstances during the Covid19-pandemic. To the vocational education provider Adult Education Taitaja this challenge was the catalyst for change and strongly boosted the use of digital learning and VR-technology.

This study is part of the work package 2 of the project.

Arola Tuija
PhD., Development Director, Branch Manager, Adult Education Taitaja

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Mobility is under transition. We can see much evidence for this in our everyday life and surroundings. Vehicle charging facilities are building up, electric scooter services are popping up in many cities, cycling is becoming a true alternative for many and is being promoted by cities building new and enhanced cycle paths.

In the larger view, we see that sustainability is driving much of the transition. Car manufacturers are facing strict regulation in several markets, which puts stress on achieve low levels of CO2 emissions. Electro-mobility is a relevant option for different types of vehicles and mobility needs, from small and short range (e.g., electric assist bicycles, urban distribution vans and trucks) to larger and longer range (buses, heavy goods vehicles). Reaching road transport with zero exhaust emissions requires a system-level change and renewal of the whole mobility ecosystem. As passenger cars are the dominant mode of transport in many countries, including Finland, the sustainability transition can be considered as a game changer for the industry.

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The automotive industries in the Russian Federation and in Finland are experiencing some similar trends such as the demand for innovative solutions, further staff training and lifelong learning, as well as the growing share of local suppliers. Cross-border ecosystems in the European Union can act as a cooperation reference point, which will help to build effective communication and interaction between the members of the automotive cluster. The territorial proximity of Finland and Saint Petersburg, as well as well-developed logistical and information infrastructures of both regions are the precursors for a cross-border ecosystem aimed at best practice exchange and innovative product development. In creating such an ecosystem, regulated travel, labor mobility and other cooperation permeability will be of particular importance.

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The purpose of the research is conducting multidisciplinary applied research of the current and future (development) needs and the future professions in the automotive industry to develop educational and innovation opportunities focused on three age categories: children, students and teachers, representatives of the “third” age. Also the identification of weak market signals for a technological breakthrough and expanding the range of opportunities for international cooperation in business and education.

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The aim of the thesis was to create the customer profiles of the race track users for KymiRing. The company of KymiRing is a new motorsport and driving training center located in Iitti, in southeastern Finland. KymiRing is the only international level race track in Finland and the leading race track in northern Europe.

The research process of the thesis focused on the collection and analysis of diverse user data. In this thesis were used qualitative research methods. The thesis process is utilized design thinking and service design methods. The benchmarking, observation, semi-structured interviews and an expert interview were selected as research methods. The collected research material was compiled into a matrix, which was analyzed using a similarity diagram into a clearer whole. Based on this, targeted interviews were conducted with targeted customer groups to gather additional information. Based on the research material and targeted customer group interviews, material was compiled, based on which the mapping of customer profiles started.

The thesis is productive and resulted in customer profiles and the visualizations formed from them. Based on the collected research data, five different customer profiles were eventually created. The race track user cards were visualized using a personas tool of the five generated customer profiles of the race track users. The race track user cards summarize the characteristics, needs and motives of all user profiles as well as the needs of the services. This thesis and customer profiles, as well as the race track user cards created as a result, will be handed over to KymiRing Oy to support the development of their customer understanding on the way to a more productive business.

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